For Super Bowl LIII in Atlanta, Nickelodeon teamed up with the NFL to bring one of its most iconic franchises to the biggest weekend in sports with Double Dare at the Super Bowl—a primetime television special that aired on Nickelodeon on Super Bowl Sunday.

 

Filmed live at the NFL Experience fan fest, the event featured NFL players, celebrities, and Nickelodeon stars going head-to-head in a football-themed version of the legendary game show. With classic trivia, messy physical challenges, and a custom-built obstacle course, the special delivered all the slime, laughs, and action fans expect from Double Dare—amped up with a Super Bowl twist.

 

The show transformed the traditional game show format into a high-energy, family-friendly competition, showcasing the NFL’s playful side while engaging younger audiences in the excitement of Super Bowl weekend. Thousands of fans packed into the NFL Experience to watch the live taping, interact with talent, and get in on the slime-filled fun.

 

Airing on Super Bowl Sunday, the special served as a key moment in Nickelodeon’s ongoing partnership with the NFL—bringing together sports, entertainment, and cross-generational nostalgia in a way only these two powerhouse brands could.

 

Double Dare at Super Bowl LIII was more than a game—it was a celebration of teamwork, fun, and messiness, delivered straight from the 50-yard line of pop culture.