To celebrate the 15th anniversary of Hallmark Channel’s beloved Countdown to Christmas programming, the inaugural Jingle Stop Tour was launched—an immersive, multi-city experience that brought holiday magic to Washington, D.C., Philadelphia, New York City, and Blue Hill at Stone Barns in the Hudson Valley. Each stop delivered festive, fan-focused activations for thousands of attendees, featuring over twenty Hallmark stars from fan-favorite holiday films.

 

Fans enjoyed celebrity meet-and-greets, live caroling, holiday treats, games, and heartwarming moments, including a special visit to the Children's Hospital of Philadelphia. Two custom-designed, fully wrapped tour buses traveled the route, creating visual impact and buzz at every stop. The tour culminated in an unforgettable celebration at Blue Hill, with an exclusive performance by Grammy-winning duo Dan + Shay, whose holiday album was featured in Hallmark’s seasonal films. The campaign generated widespread media attention, delivered millions of social impressions, and deepened fan engagement nationwide—perfectly capturing the nostalgic spirit and emotional joy of the Countdown to Christmas tradition.